Terms of service

Privacy Policy

Last updated: August 23, 2026

Layered is operated by Build Layered F.Z.C, a company registered in the United Arab Emirates.

Build Layered F.Z.C, trading as Layered ("Layered", "we", "us" or "our"), operates this store and website, including all related information, content, features, tools, products and services, in order to provide you with a curated shopping experience (the "Services").

Layered is powered by Shopify, which enables us to provide the Services to you.

This Privacy Policy describes how we collect, use and disclose your personal information when you visit or use buildlayered.com, make a purchase or other transaction through the Services, or otherwise communicate with us.

If there is a conflict between our Terms of Service and this Privacy Policy, this Privacy Policy controls with respect to the collection, processing and disclosure of your personal information.

Please read this Privacy Policy carefully. By using or accessing the Services, you acknowledge that you have read and understood how your information is collected, used and disclosed as described below.

Personal Information We Collect or Process

When we use the term "personal information", we mean information that identifies you or can reasonably be linked to you or another person.

Personal information does not include information that has been collected anonymously or de-identified so that it cannot reasonably be linked to an individual.

Depending on how you interact with the Services and as permitted or required by applicable law, we may collect or process the following categories of personal information:

Contact details, including your name, billing address, shipping address, phone number and email address.
Financial and payment information, including information necessary to process your payment, transaction details, form of payment and payment confirmation. Payment information may be processed directly by Shopify or our selected payment providers.
Account information, including your username, password, preferences and account settings, where applicable.
Transaction information, including products you view, add to your cart, purchase, return or cancel, as well as your previous transactions.
Product selection information, including your selected phone model, case, colour, charms and accessories.
Communications with us, including information you provide when contacting us for customer service, returns, delivery questions or other enquiries.
Device information, including information about your device, browser, network connection, IP address and other online identifiers.
Usage information, including information about how and when you interact with or navigate our website.
Marketing and advertising information, including your interaction with advertisements, campaigns, emails and other marketing communications.

Personal Information Sources

We may collect personal information from the following sources:

Directly from you when you make a purchase, create an account, use the Services, subscribe to our communications, contact us or otherwise provide information to us.
Automatically from your device when you visit or interact with our website, including through cookies, pixels and similar technologies.
From Shopify and other service providers that help us operate our website and business.
From payment, delivery, fulfilment, analytics, marketing and advertising providers.
From business partners and other third parties where permitted by applicable law.

How We Use Your Personal Information

Depending on how you interact with us, we may use your personal information for the following purposes:

Provide and Improve Our Services

We use personal information to:

Process and fulfil your orders.
Process payments.
Arrange shipping and delivery.
Manage returns and refunds.
Maintain your customer account.
Provide customer support.
Remember your preferences.
Recommend products you may be interested in.
Improve our website, products and shopping experience.
Maintain records of transactions and customer interactions.

Communicate With You

We may use your information to communicate with you regarding:

Your order.
Payment.
Shipping or delivery.
Returns or refunds.
Customer service enquiries.
Important information about our Services.

Marketing and Advertising

Where permitted, we may use your personal information to send you marketing and promotional communications and to show you advertisements for Layered products.

This may include using information about products you viewed, purchased or added to your cart to understand the effectiveness of our marketing and provide more relevant advertising.

You can unsubscribe from promotional emails at any time using the unsubscribe option included in the communication.

Security and Fraud Prevention

We may use personal information to:

Authenticate accounts.
Process payments securely.
Detect and prevent fraud.
Investigate suspicious or unlawful activity.
Protect our customers, website and business.
Secure the Services.

Legal and Regulatory Requirements

We may process personal information where necessary to comply with applicable UAE laws, regulatory requirements, legal proceedings or valid requests from government or law-enforcement authorities.

Depending on the circumstances, our processing may be based on your consent, the performance of our contract with you, compliance with a legal obligation, or our legitimate business interests where permitted by applicable law.

Cookies and Tracking Technologies

We and our service providers may use cookies, pixels and similar technologies when you visit or interact with our website.

These technologies may be used to:

Keep our website functioning correctly.
Remember your preferences and shopping cart.
Understand how customers use our website.
Measure website traffic and performance.
Prevent fraud and improve security.
Measure the effectiveness of our advertising.
Provide more relevant advertising where permitted.

Some cookies are necessary for the operation of the website. Others may relate to analytics, personalisation or advertising.

Where applicable, you may be able to manage your cookie and privacy preferences using the privacy controls available on our website or through your browser settings.

Disabling certain cookies may affect how some parts of the website work.

How We Disclose Personal Information

We may disclose personal information where reasonably necessary to operate our business and provide the Services.

This may include sharing information with:

Shopify, which hosts and powers our e-commerce store.
Payment providers used to process your purchases.
Quiqup and other delivery or fulfilment providers used to prepare, manage and deliver orders.
Technology and IT providers that support our website and systems.
Analytics providers that help us understand website activity and performance.
Marketing and advertising partners, including platforms such as Meta and Google where those services are enabled.
Customer support and communications providers.
Professional advisers or government authorities where required by law.

We may also disclose information:

When you ask or authorise us to do so.
Where necessary to fulfil an order or service requested by you.
In connection with a merger, acquisition, sale, restructuring or similar business transaction.
To comply with applicable legal obligations.
To enforce our Terms of Service or other policies.
To protect Layered, our customers or others against fraud, abuse, security threats or unlawful activity.

We do not sell customer personal information for money.

Advertising and Analytics

We may use advertising and analytics services, including Meta platforms such as Facebook and Instagram, and Google services, to understand how customers interact with Layered and to measure and improve our marketing.

Depending on the tools enabled on our website, these services may use cookies, pixels, APIs and similar technologies to receive information about activity such as:

Pages viewed.
Products viewed.
Searches.
Products added to a cart.
Checkout activity.
Purchases.
Order value.
Device and browser information.

Where configured and permitted, information such as your email address, phone number, name or location may also be securely transmitted to advertising platforms for purposes such as measurement, customer matching and advertising.

These providers process information in accordance with their own privacy policies.

Where applicable, customers may manage marketing, cookie and data-sharing preferences using the privacy controls available through our website, Shopify, their browser or the relevant advertising platform.

Delivery and Fulfilment

We currently deliver orders within the United Arab Emirates only.

We may share information required to fulfil and deliver your order with Quiqup or another delivery or fulfilment provider used by Layered.

This may include:

Your name.
Mobile number.
Delivery address.
Order number.
Delivery instructions.
Information reasonably necessary to identify and deliver your parcel.

Our delivery partners use this information to provide delivery and related services.

Relationship with Shopify

The Services are hosted by Shopify.

Shopify collects and processes personal information relating to your access to and use of the Services in order to provide and improve its services.

Information submitted through our website may be transmitted to Shopify and its service providers, including providers located in countries outside the United Arab Emirates.

We may also use Shopify features that use information obtained from your interactions with our store to protect, improve and grow our business.

In some circumstances, Shopify is independently responsible for its processing of your personal information.

You can learn more through the Shopify Consumer Privacy Policy and manage certain Shopify privacy choices through the Shopify Privacy Portal.

Third-Party Websites and Links

Our Services may contain links to websites, social media services or other platforms operated by third parties.

If you follow a link to a website that is not operated or controlled by Layered, that third party's own privacy and security policies will apply.

We are not responsible for the privacy, security, accuracy or operation of websites or services operated by third parties.

Children's Data

Our Services are not intended to knowingly collect personal information from children where doing so is prohibited by applicable law.

If you are under the age at which you can independently enter into a purchase in your jurisdiction, you should use the Services with the involvement of a parent or legal guardian.

If you are a parent or guardian and believe that a child has provided personal information to us inappropriately, please contact us at contactus@buildlayered.com so that we can review the matter and, where appropriate, delete the information.

Security and Retention of Your Information

We take reasonable technical and organisational measures to protect personal information against unauthorised access, loss, misuse, alteration or disclosure.

However, no method of electronic transmission or storage can be guaranteed to be completely secure.

Please do not send sensitive payment or confidential information to us through unsecured communication channels.

We retain personal information only for as long as reasonably necessary for the purposes for which it was collected, including to:

Fulfil orders.
Maintain customer accounts.
Provide customer support.
Meet accounting and recordkeeping requirements.
Comply with legal or regulatory obligations.
Resolve disputes.
Prevent fraud.
Enforce our agreements and policies.

Information may be deleted or anonymised when it is no longer reasonably required, subject to applicable legal obligations.

Your Rights and Choices

Depending on applicable law and your circumstances, you may have rights regarding your personal information.

These may include:

Right to access or receive information: You may request information about the personal data we process about you and, where applicable, receive a copy.
Right to correction: You may request correction of inaccurate, incomplete or outdated personal information.
Right to deletion: You may request deletion of personal information in circumstances permitted by law.
Right to restrict processing: You may request that certain processing of your personal information be restricted where applicable.
Right to stop or object to certain processing: You may object to certain uses of your information, including direct marketing where applicable.
Right to data portability: In applicable circumstances, you may request your information in a commonly used and machine-readable format or request its transfer to another provider.
Rights relating to automated processing: Where applicable, you may have rights relating to decisions based solely on automated processing or profiling that significantly affect you.
Right to withdraw consent: Where we rely on your consent, you may withdraw it. Withdrawal does not affect processing that lawfully took place before consent was withdrawn.
Marketing choices: You may unsubscribe from promotional emails at any time using the unsubscribe link in the email.

These rights are subject to applicable legal limitations and exceptions.

To exercise a privacy right relating to information controlled by Layered, contact us at:

contactus@buildlayered.com

We may need to verify your identity before completing a request.

For information processed independently by Shopify, you may also use Shopify's Privacy Portal.

We will not discriminate against you for exercising your applicable privacy rights.

Complaints

If you have a question or complaint about how we collect or process your personal information, please contact us first at:

contactus@buildlayered.com

We will review your request and respond in accordance with applicable law.

Where applicable, you may also have the right to submit a complaint to the relevant data-protection or regulatory authority, including the appropriate authority in the United Arab Emirates.

International Transfers

Although Layered currently sells and delivers within the United Arab Emirates, some of the technology and service providers we use operate internationally.

As a result, your personal information may be transferred to, stored in or processed in countries outside the United Arab Emirates, including where Shopify and our other service providers maintain systems, personnel or infrastructure.

Where required by applicable law, we and our service providers will take appropriate steps relating to the protection of personal information transferred internationally.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes to:

Our business.
Our Services.
Technology we use.
Our service providers.
Our privacy practices.
Applicable legal or regulatory requirements.

The revised Privacy Policy will be published on this website and the "Last updated" date will be changed accordingly.

Contact

If you have any questions about this Privacy Policy, our privacy practices, or would like to exercise an applicable privacy right, please contact us at:

Build Layered F.Z.C
Trading as Layered
United Arab Emirates
Email: contactus@buildlayered.com

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